Through integrating Emily Carr University’s brand identity and visual identity guidelines, I designed print + digital media content for the Work Integrated Learning and Co-op Office, Recruitment, Admissions, and the Advising departments. Being the sole employee with a design education and background in the Student Services Department at Emily Carr University has enabled me to leverage my creative skills in innovative ways, make a tangible impact on student engagement, and contribute meaningfully to the educational environment..
Emily Carr University
The Emily Carr University of Art + Design is ranked as the leading arts + design school in Canada.
ROLE
Visual Design, Branding
DESIGNED FOR
Student Services @ ECU
DURATION
Feb 2023 - Present
TOOLS
Adobe Illustrator, Photoshop, Lightroom
Task
Reflection
One of the most fulfilling aspects of being a visual designer in an administrative capacity is the opportunity to reach a wider audience. As part of the administrative team, my designs have had the potential to touch the lives of numerous students across various platforms and initiatives (ie. on the website, posters, on the school televisions, etc). Being a visual designer in an administrative role has allowed me to hone a diverse set of skills. From project management and strategic planning to communication and collaboration, I've embraced new responsibilities and challenges that have enriched my professional growth. This multidimensional role has broadened my perspective, enabling me to approach design from a more holistic standpoint and align it with Emily Carr University's broader organizational goals.